Diginomics Research Group

Research Group: „Diginomics – Digitalisierung, Wirtschaft & Gesellschaft"

Diginomics is a group of over 30 members, including professors, senior researchers, postdocs and PhD students. Our goal is to create an inspiring and supportive research environment in which our PhD students can develop their full potential. We value excellence in academic work and actively promote the individual research interests of our members. Together, we aim to gain new insights that will help shape a sustainable and innovative digital future for business and society.

Contact

Max-von-Laue Straße 1,

WiWi2 28359 Bremen

Phone: +49 (0)421 218 - 66 740

E-Mail: diginomicsprotect me ?!uni-bremenprotect me ?!.de

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News

David Bendig at the Diginomics Brownbag Seminar

Time: 08.01.2025, 12 pm, F4090 Speaker: David Bendig, University of Münster Title: "The Relevance of the Chief Information Officer for Technology- and Market-based Digital Innovation" David Bendig of University of Münster will give a talk during the upcoming Diginomics Brownbag Seminar.


Felix Eggers at the Diginomics Brownbag Seminar

Time: 11.12.2024, 12 pm, F4090 Speaker: Felix Eggers, Copenhagen Business School Title: "Researching Consumer AI Interactions with Large Language Models (LLMs)" Felix Eggers of Copenhagen Business School will give a talk during the upcoming Diginomics Brownbag Seminar.


Tobias Röth at the Diginomics Brownbag Seminar

Reflection of the talk given by Tobias Röth

An enlightening insight into the fundamental evolution of a research project was provided through the presentation titled "Supporting AI-Based Innovations – A Journey of a Qualitative Study" delivered by Professor Dr. Tobias Röth on 23rd October 2024. At the center of the discourse was the research…


CDR Conference. Anna and Chris

Workshop and conference report: what is Corporate Digital Responsibility and why is it relevant for the Diginomics group?

Diginomics colleagues, Anna Christ and Christopher Johnson, recently attended two separate stakeholder events related to Corporate Digital Responsibility, which is the focus of their respective theses. The first event was “Digital Ethics 2.0 Navigating Ethics in the Age of Generative AI”, hosted by…


Abayomi Baiyere at the Diginomics Brownbag Seminar

Time: 20.11.2024, 12 pm, F4090 Speaker: Abayomi Baiyere, Copenhagen Business School Title: "Fake News & True News Judgement: The Persuasive Effect of Discursive Evidence in Judging Veracity" Abayomi Baiyere of Copenhagen Business School will give a talk during the upcoming Diginomics Brownbag…


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Interview with Stefan Mayer, Assistant Professor of Marketing Analytics, School of Business and Economics, University of Tübingen

The Diginomics team caught up with Stefan during his recent visit to Bremen where he presented his work at our Brownbag seminar. We quizzed him on the route he took to find his intellectual home including the key milestones and challenges he has faced along the way.

** This interview has been…


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Stefan Mayer at the Diginomics Brownbag Seminar

Time: 13.11.2024, 12 pm, F4090 Speaker: Stefan Mayer, University of Tübingen Title: "The True Face of Trustworthiness: Does Perceived Facial Trustworthiness Predict Trustworthy Behavior?" Stefan Mayer of University of Tübingen will give a talk during the upcoming Diginomics Brownbag Seminar.


Tobias Röth at the Diginomics Brownbag Seminar

Time: 23.10.2024, 12 pm, F4090

Speaker: Tobias Röth, University of Bremen

Title: "Supporting AI-Based Innovations – Journey of a Qualitative Study“

Tobias Röth of University of Bremen will give a talk during the upcoming Diginomics Brownbag Seminar.


[Translate to English:]

Diginomics Summer Conference

The 1st Diginomics Summer Conference was a resounding success! On the 3rd of July 2024, we welcomed participants to the state-of-the-art facilities at DIGITAL HUB INDUSTRY Bremen. We were even treated to a guided tour, to experience the full scale of the technical and networking facilities DHI has…


Diginomics Summer Conference

Diginomics Summer Conference

The 1st Diginomics conference will take place on July 3rd starting at 11am at Digital Hub Industry. Their offices and technical facilities are located on Konrad-Zuse-Straße 6a – please make your way to the “Maschinenraum” by 11am for reception and registration.

Register your participation here.

Th…


Testimonials from graduates of the Diginomics Research Group

Bremen

“Bremen is a livable and lovable city with a long history. The distances within the city are short and there are many green spaces to relax after work.”

 

Dr. Aki Harima

Postdoctoral researcher and lecturer at the Chair in Small Business and Entrepreneurship at the University of Bremen, and member of the Diginomics Research Group

Interdisciplinarity

"In the Diginomics Research Group, I work with academics who bring diverse perspectives and methods to the topic of digitization. This interdisciplinarity is necessary to tackle the most recent challenges. The topic of digitization is too complex and urgent to be answered from a single technical perspective.“

 

Dr. Michèle Rieth

Research associate at the Chair of Business Psychology & Human Resource, and member of the Diginomics Research Group

Exchange

“The Diginomics Research Group is a place for ideas and discussion. Regular events such as brownbag seminars and research talks offer a forum for the exchange of research ideas and discussion of the important issues of our time.”

 

Dr. Daniel Metko

Research associate in the field of Business Administration, in particular Empirical Capital Market Research and Derivatives, as well as member of the Diginomics Research Group

Research Foci

"In my research project, I'm investigating how chatbots can appear more human. This will enable us to improve human-machine interaction on websites in the future.”

 

Mirko Wiemann

Research assistant and PhD student in the working group "Consumer Behavior",  and member of the Diginomics Research Group.

Cooperation

“The doctoral students in the Diginomics group form a community. Professional but also personal exchange as well as an open and appreciative atmosphere characterize the cooperation.”

 

Hapsatou

PhD student at the Chair of General Business Administration, Maritime Economics and Logistics, and member of the Diginomics Research Group

Cooperations

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