Diginomics Research Group

Research Group: „Diginomics – Digitalisierung, Wirtschaft & Gesellschaft"

Diginomics is a group of over 30 members, including professors, senior researchers, postdocs and PhD students. Our goal is to create an inspiring and supportive research environment in which our PhD students can develop their full potential. We value excellence in academic work and actively promote the individual research interests of our members. Together, we aim to gain new insights that will help shape a sustainable and innovative digital future for business and society.

Contact

Max-von-Laue Straße 1,

WiWi2 28359 Bremen

Phone: +49 (0)421 218 - 66 740

E-Mail: diginomicsprotect me ?!uni-bremenprotect me ?!.de

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News

New Working Paper - Virtual Business Incubators: A Support for Entrepreneurship in Rural Areas?

Prof. Dr. Jörg Freiling, Leon Marquardt and Tatevik Reit have published a new working paper entitled "Virtual Business Incubators: A Support for Entrepreneurship in Rural Areas?".


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New Working Paper - Marketing in a Digital World

Prof. Dr. Kristina Klein, Prof. Dr. Maik Eisenbeiss, Maik Dulle, Nastaran Taherparvar, Mirko Wiemann und Jan Wiezorrek have published a new working paper entitled "Marketing in a Digital World".


New Working Paper - HumanRoboLab: Experiments with Chatbots in Management Education at Universities

Dr. Denis Pijetlovic and Professor Dr. Georg Müller-Christ have published a new working paper under the title "HumanRoboLab: Experiments with Chatbots in Management Education at Universities".


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New Working Paper - Human Resource Management in a Digital Environment

Professor Dr. Vera Hagemann and Dr. Katharina Klug have published a new working paper entitled "Human Resource Management in a Digital Environment".


Eliza Stenzhorn

Eliza Stenzhorn at the Diginomics Brownbag Seminar

Time: 2 February 2021, 12:00 pm, via Zoom

Speaker: Eliza Stenzhorn, University of Bremen 

Title: Reputation Portability and Platform Competition

Eliza Stenzhorn of the University of Bremen, will give a talk on „Reputation Portability and Platform Competition“ during the upcoming Diginomics…


First book in the new Diginomics book series

First book in the new Diginomics book series - Advanced Studies in Diginomics and Digitalization- published under the title: "Asset Pricing and Investment Styles in Digital Assets: A Comparison with Traditional Asset Classes".

The book series ‘Advanced Studies in Diginomics and Digitalization’…


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New Working Paper - Hourly Wages in Crowdworking: A Meta-Analysis

Professor Dr. Lars Hornuf and Daniel Vrankar have published a new working paper titled "Hourly Wages in Crowdworking: A Meta-Analysis".


Professor Doktor Lars Hornuf

Prof. Dr. Lars Hornuf at the Diginomics Brownbag Seminar

Time: 19 January 2022, 12:00 pm, via Zoom

Speaker: Prof. Dr. Lars Hornuf, University of Bremen, Diginomics Research Group

Title: Do Retail Investors Value Environmental Impact? A Lab-in-The-Field Experiment with Crowdfunders       

Prof. Dr. Lars Hornuf, member of the Diginomics Research Group at…


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Prof. Dr. Sabrina Jeworrek at the Diginomics Brownbag Seminar

Time: 12 January 2022, 12:00 pm, via Zoom

Speaker: Prof. Dr. Sabrina Jeworrek, Halle Institute for Economic Research (IWH)

Title: Alone at Home: The Impact of Social Distancing on Norm-consistent Behavior      

Prof. Dr. Sabrina Jeworrek from the Halle Institute for Economic Research (IWH), will…


Julia Kensbock

Prof. Dr. Julian Kensbock at the Diginomics Brownbag Seminar

Time: 5 January 2022, 12:00 pm, via Zoom

Speaker: Prof. Dr. Julia Kensbock, University of Bremen

Title: E-Working, Loneliness, and the Role of Personality         

Prof. Dr. Julia Kensbock of the University of Bremen, will give a talk on „E-Working, Loneliness, and the Role of Personality“ during…


Testimonials from graduates of the Diginomics Research Group

Bremen

“Bremen is a livable and lovable city with a long history. The distances within the city are short and there are many green spaces to relax after work.”

 

Dr. Aki Harima

Postdoctoral researcher and lecturer at the Chair in Small Business and Entrepreneurship at the University of Bremen, and member of the Diginomics Research Group

Interdisciplinarity

"In the Diginomics Research Group, I work with academics who bring diverse perspectives and methods to the topic of digitization. This interdisciplinarity is necessary to tackle the most recent challenges. The topic of digitization is too complex and urgent to be answered from a single technical perspective.“

 

Dr. Michèle Rieth

Research associate at the Chair of Business Psychology & Human Resource, and member of the Diginomics Research Group

Exchange

“The Diginomics Research Group is a place for ideas and discussion. Regular events such as brownbag seminars and research talks offer a forum for the exchange of research ideas and discussion of the important issues of our time.”

 

Dr. Daniel Metko

Research associate in the field of Business Administration, in particular Empirical Capital Market Research and Derivatives, as well as member of the Diginomics Research Group

Research Foci

"In my research project, I'm investigating how chatbots can appear more human. This will enable us to improve human-machine interaction on websites in the future.”

 

Mirko Wiemann

Research assistant and PhD student in the working group "Consumer Behavior",  and member of the Diginomics Research Group.

Cooperation

“The doctoral students in the Diginomics group form a community. Professional but also personal exchange as well as an open and appreciative atmosphere characterize the cooperation.”

 

Hapsatou

PhD student at the Chair of General Business Administration, Maritime Economics and Logistics, and member of the Diginomics Research Group

Cooperations

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