Visit to the Weser Stadium on January 27
Visiting the Weser Stadium
A visit to the Weser Stadium on January 27 started our series this year. About thirty alumni met at the Bremen stadium for a look behind the scenes of this traditional club. It began with the talk ‘WERDER BEWEGT – CSR at the SV Werder Bremen’. As part of its Corporate Social Responsibility brand (CSR) ‘WERDER BEWEGT – LEBENSLANG’ (roughly: Werder moves – for life), the club together with its members and partners implements, organizes and actively advances social commitment and responsibility. Anne-Kathrin Laufmann is the director of CSR and fan and member support at Werder Bremen as well as an alumna of Bremen University. It was her who presented the brand’s different subject areas and projects. The ensuing stadium tour was the event’s highlight for many alumni. After a visit to the VIP boxes, the tour continued towards the soccer field, through the entrance tunnel, into the press room, and into the opposing team’s locker room. “The mysterious atmosphere of seeing the lighting system ‘at work’ in the empty stadium – a unique experience,” stated Manuela Brocksieper enthusiastically, an alumna of the geosciences who has become a regular at the alumni events. The traditional get together took place back in the VIP area with currywurst and vegetable lasagna. An ideal opportunity to “further develop the network and establish new contacts. What great networking efforts of the Alumni Bremen,” Manuela Brocksieper said praisingly.